Futurist Keynote Speaker: Posts, Slides, Videos -
Future Marketing Keynotes, Mobile,Digital Consumer
Neuromarketing and AI - keynote for 800 people in Vilnius, Lithuania for Pardavimu FormulaeNeuromarketing is a controversial area of market research that uses neuropsychology to study consumers' sensorimotor, cognitive, affective and emotional responses to marketing stimuli. There are various methods of watching the brain "think" or process stimuli, and all these are being used in hospitals to diagnose various conditions. Combined with AI / Artificial Intelligence, neuromarketing takes digital marketing tools to a whole new level.
Neuromarketing techniques include tracking eye movements, EEG (cap on head), watching for changes in facial expressions, functional MRI brain scans (watch areas light up as different parts of the brain are more or less excited), watching pupil size.
* "Life with AI - How to survive and succeed in a super-smart world" - Patrick Dixon's latest book on AI is published in September 2024 by Profile Books. It contains 38 chapters on the impact of AI across different industries, government and our wider world, including the impact of AI on marketing including neuromarketing.
Read more: What is neuromarketing? Why companies are using neuromarketing and AI / Artificial Intelligence to design products, packaging and marketing campaigns. How neuromarketing works. Examples of neuromarketing. Neuromarketing keynote speaker
Futurist Keynote Speaker: Posts, Slides, Videos -
Manufacturing, Logistics, Supply Chain Keynotes
Get ready for Net Zero Manufacturing 5.0 which will run faster and stronger than Manufacturing 4.0 ever did. Expect 100,000 manufacturing innovations to reduce energy consumption, reduce embodied carbon in manufacturers products, and drive sales by proving better environmental standards.
These changes in manufacturing will happen much faster than government regulations, just like we saw in other sectors such as food safety, food labelling, animal welfare in farming and food traceability. Expect massive pressures up and down supply chains from larger manufacturers who will be required to report on the carbon emissions per product manufactured.
Extract from future of manufacturing 5.0 keynote for New Mexico Advanced Manufacturing Summit.
* "Life with AI - How to survive and succeed in a super-smart world" - Patrick Dixon's latest book on AI is published in September 2024 by Profile Books. It contains 38 chapters on the impact of AI across different industries, government and our wider world, including the impact of AI on manufacturing 4.0 and manufacturing 5.0, as well as AI impact on sustainability.
Read more: Carbon Zero Manufacturing: how global companies will race ahead of governments to deliver net zero carbon products for a world beyond COVID. Factory strategies for Net Zero Emissions. Future of Manufacturing Keynote Speaker