Next-generation print marketing - programmatic printing, integrated marketing - keynote speaker VIDEO

Patrick Dixon, YouTube Futurist Keynote Speaker - Recent Futurist YouTube Videos - Keynote Speaker

Marketing directors need to look again at print - personal printing rather than impersonal mass market mailing campaigns. Printing revolution - change from offset litho to fast, high resolution digital book printing, which allows complete customisation at low cost. How paper books will be printed in future. Printing just in time and end of book warehousing for small print runs. Patrick Dixon is author of 16 Futurist books and has also printed digitally two short children's books. Video comment on future of publishing, print marketing and book printing at Canon client event.

https://www.youtube.com/watch?v=1g6O4n4ftAE


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