How to make the difference, grow profits and win market share.

Example: how craze to drive empty trucks around Europe on return trips. Simple issue to solve and would make a great business startup. Innovations don't have to cost a lot. The key is customer insight and really understanding how things work. Logistics and Supply Chain keynote for Seminarium Chile.

Freight crisis - inflation in logistics and supply costs for Latin America food exporters. What factors will bring down massive freight costs / shipping costs in 2022 in the food sector, with ten times freight costs compare to what they were two years earlier. How market forces will reduce freight costs but timing is unclear.

Answers by Futurist Patrick Dixon at Seminarium Chile.

The worst thing in the world is for an important client to learn about an event from the media or someone else other than you.

This principle of open, clear, concise, accurate, instant information is absolutely key to maintaining trust when things start to go wrong.

Let your clients know what is happening, why, what you are doing about it immediately and when the next update will be.

This applies in logistics and supply chain management but also in every other sector, whether manufacturing, oil and gas, retail, construction, aviation, hospitality, banking, insurance and so on.

Within seconds a bad story can become a destructive hurricane unless you are seen to respond rapidly, responsibility, with empathy and humility.

Patrick Dixon is a keynote speaker on logistics and supply chain management, as well as delivering keynotes for every other industry, including issues relating to brand protection and reputational risks. Questions and answers at Seminarium Chile.